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Onepointfive

An immersive ‘Barbiemania’ at London’s Trafalgar rooftop.

THE BRIEF

The Spaces team worked alongside Onepointfive to create an immersive, magical space for the Barbie Movie Premier.

The suite needed ignite the imagination of Barbie fans, bringing the essence of the brand to life. The challenge was to consider every aspect of the space, from top to bottom, ensuring that each element stood out and felt like it belonged in the Barbie world.

Client

Onepointfive

LOCATION

London

Work

Production & Installation

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Barbie-approved display units
Custom-made display units, from vertical shelves to hanging rails, were finished in standout Barbie colours. These units were designed to perfectly suit the space, ensuring functionality without limiting flow or obstructing key areas.
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Bold, high-impact graphics
High-resolution graphics were strategically placed throughout the space, from entry points to key focal points, capturing attention and embedding the Barbie brand in the minds of every guest.
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Perfectly-paced space design
Despite the limited size, the layout included everything necessary for an engaging experience. The space offered a clear flow and functionality, making it feel open and inviting rather than crammed or overwhelming.
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THE EXPERIENCE

The Barbie Dreamhouse was brought to London with a vibrant, fun, and playful energy.

The space felt like an extension of the Barbie brand, drawing in guests eager to get involved, take pictures, and be part of the iconic moment. Its strong branding presence, filled with colour and excitement, made it an unmissable part of the premiere.
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